There are a bunch of reasons because Famous Stars and Straps has such a large fan base. All over the world this brand gets associated with rad times and fast life. Of course the main reason is called Travis Barker, Famous CEO and founder, one of the top drummers in the world. Speaking the other day with Luca Izzo, my contact at Famous headquarters, we both agreed that this brand also built its following on the beauty of this logo: the Badge of Honor, also known as BOH. This capital F with the star in its center is the foundation of the brand and no matter how many new themes and collection will pass under your eyes, it will always be a staple in Famous range. Of course if you go to Coachella to see the live performance of Run The Jewels with Travis himself on drums you don’t want to wear a basic cap like this but for an everyday use what’s better than this Official BOH snapback? The key here is its color. A plain grey, easy to match with virtually anything, serves as a background for a pearly light salmon rose that screams flavor. Look how dope is Amira R in these pictures. It’s a snapback that belongs to the most diffused style in streetwear: it’s a Yupoong Classic, the lightweight standard that fulfill the needs of any headwear aficionado. Famous in Italy belongs to the roster of Nitro Distribution, so you know who to call when your store needs classic stuff and new styles: Famous has them both. Pictures courtesy of O’Graph.