Puma is making moves. It’s not the first brand if we talk sales but rather an entity that stays true to street culture since the days of cardboard on floors and backspins. Go check photographic books on hip hop origins like “Back in the days” by Jamel Shabazz and you will see a pair of Puma Clyde on the cover. During the years this brand has always showed love to hip hop; if you remember I even posted here an event with the signing of Puma Club Dogo colorway when it got released. If we talk global everybody knows that Rihanna represents worldwide the power of the ruff claws of this footwear feline. If we talk Europe, Puma allied with Footlocker for the release of a few exclusive colorways and materials with the operation called “All Fans”. A few top brands, the most loved models and colorways that make you say “I need those”, like in the case of this Match Deboss in the hands of Francesca T. These sneakers have a current vibe because of their color and their geometrically embossed material. The silhouette of the Match basically brings back the essential traits of a classic skate shoe. But this is a lifestyle shoe made for walking and dancing, preferably with a matching LA Dodgers New Era cap sitting on your head. If you are a fan of sharp styles and daring outfits, this is food for your thoughts but don’t think too much: you’d better do (fast) moves just like Puma and check this shoe on Footlocker website (before someone faster than you does…). Pictures courtesy of Maurizio Milesi.