Rvca ● Front Panther Hoodie

It’s always a pleasure when Rvca is under my spotlight. I can relate pretty easily with this brand from Costa Mesa, California that blends classic streetwear with its own personal vision of how a brand of this industry should be.

Usually you have your collection out and you sponsor skaters. Or maybe musicians. What about a strong art unit that comes up with different capsules?! This brand has a unique approach to define its advocates: skaters, surfers, street artists, ju-jitsu fighters, musicians. I can’t give you the equation to train in order to join the team one day but one thing is sure: in order to be part of PM Tenore crew you need to have a delicate and personal flavor.

Looking at Rvca official logo there are two graphic elements that point down and up (the v and the a) and its claim is “the balance of opposites”. This is pretty much the key to understand what this hoodie worn by Martina L is all about.

Called Front Panther Hoodie, this charcoal heather item pairs a design inspired by a classic tattoo with another claim: “came out fighting”. Obviously it has to be taken in a light tone being clearly evident that fighting is not the ultimate goal of somebody wearing this. Rvca is about thought stimulation, messages to read between the lines and most of all a wicked sense of humor. Don’t you remember when I reviewed that Live Free 2 Wide t-shirt or the Kabuki raglan?

This men’s hoodie is quite thick considering that it’s 280 g of brushed fleece. With its black cords and its kangaroo pocket, such item is ready to be worn at a tattoo convention, just like at your regular skate spot, staying true to your game.

On a closing note I suggest you to stop playing with washed up brands because Rvca has that fresh juice. Ask Andrew Reynolds if you don’t believe me.
Shop online for this item here > https://eu.rvca.com/shop/product/mens-hoodies-sweatshirts/front-rvca-panther-hoody?color=0519
Photos courtesy of Ema/Nema photo

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